How Can Compton Recreate Its Brand????

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Max Read

07/15/14 11:12AM

Brooklyn recreated its brand. How does Compton do the same? #WhatWorks Los Angeles livestream at http://t.co/n0pePypj9W
— Dylan Byers (@DylanByers) July 15, 2014

Max Read Max Read 07/15/14 11:13AM

Pivot—instead of being a "neighborhood," why not be "an app"?
Change name from "Compton" to "Brooklyn West"

Andy Cush Max Read 07/15/14 11:16AM

Eazy-E hologram becomes sentient, pens hit song "Golden State of Mind"

Jason Parham Max Read 07/15/14 11:23AM

"White people, Dylan, we need more white people. Oh, and organic coffee shops," said the brand strategist